Finally know which ads actually drive your sales
Revtrace helps Woocommerce store owners see exactly how much revenue each marketing channel generated — with no third-party cookie dependency and no reliance on platform self-reporting.
First-party attribution for WooCommerce stores. No cookies. No guesswork. Just the truth about where your revenue comes from.
Built for store owners who are done guessing.
21-day free trial. Works with any WooCommerce store. Setup in 5 minutes.
"We had no idea which channels were actually bringing us customers — we were just guessing. RevTrace showed us the real picture, and the AI analysis surprised us by recommending we focus on activating existing customers rather than just chasing new ones. I'd recommend it to any WooCommerce store running paid ads."
"We were spending €2,000/month on Meta and it showed 28% of revenue in Meta Ads Manager. Revtrace showed 11%. We reallocated €600 to Google and email in week two — revenue stayed the same, cost dropped."
"The Monday brief paid for itself in the first month. It flagged that email was driving 3× higher LTV customers than paid social — something I never would have seen in GA4."
Does this sound familiar?
3 signs your ad tracking is lying to you
Meta, Google and Woocommerce show different numbers
Three platforms, three different revenue totals — and you don't know which one to build your budget around.
You paused a channel and something broke
It looked unprofitable in the reports, so you cut it. Revenue dropped. That channel was doing more than the data showed.
The ads look profitable — your bank doesn't agree
Platform ROAS is strong. The business isn't growing the way it should. The gap between the two is your problem.
If any of these sound familiar, your attribution is broken — and it's costing you real money. Here's why it happens...
The problem
Three platforms. Three different revenue numbers. Zero clarity.
How it works
First-party attribution, from first click to final sale
Revtrace tracks the full customer journey server-side, attached to a first-party cookie that lives for 30 days — immune to ad blockers, consent banners, and platform restrictions.
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Install the WooCommerce plugin in 5 minutes
Connect your store to Revtrace with an API key. The plugin is a lightweight data agent — it captures UTM parameters and referrer data server-side on every visit, not via a JavaScript pixel.
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Every order gets a clean attribution record
When a customer places an order, Revtrace writes exactly which channel touched them first, last, and every step in between — directly to our platform. No third-party cookies involved.
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Your AI analyst reviews the data every week
Every Monday morning, Revtrace delivers a plain-English brief: what worked, what didn't, and one specific recommendation for the week ahead — based on your actual revenue data.
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Ask anything, get answers in seconds
The built-in AI analyst answers questions like "which channel has the best 12-month LTV?" or "why did revenue drop on Tuesday?" — without you ever opening a spreadsheet.
Features
Built for stores serious about their ad spend
Pricing
Simple pricing. 21-day free trial. Cancel any time.
The math is simple — and most customers find their first win in week 1:
| Monthly ad spend | Typical misattribution (10%) | Cost of Revtrace | You keep |
|---|---|---|---|
| €1,000/mo | €100 wasted | €99 | €1 + full channel clarity |
| €2,500/mo | €250 wasted | €99 | €151/mo |
| €5,000/mo | €500 wasted | €99 | €401/mo |
Misattribution rate estimate is conservative. Platform self-reporting inflates results by 30–50% on average (Meta internal data, 2023). Most Revtrace customers find at least one misspend in their first week.
Growth
- For stores ready to stop guessing on ad spend
- First-party attribution dashboard
- 12 months data history
- Up to 3 stores
- Weekly AI revenue brief
- Anomaly alerts (email + Slack)
- LTV by channel
- Meta CAPI + Google Enhanced
- Multi-touch journey viewer
Pro
- For stores that want answers, not just dashboards
- Everything in Growth
- Up to 10 stores
- Unlimited data history
- AI chat analyst
- Predictive revenue alerts
- API access
Agency
- For agencies managing attribution across client stores
- Everything in Pro
- Unlimited stores
- Team member access
- Per-store AI briefs
- Per-store Slack alerts
- Priority support
How it compares
Not another analytics tool. A different question entirely
GA4, Matomo, and Tracklution are good at what they do — Revtrace does something they don't: gives you attribution that no ad platform controls.
What about Triple Whale or Northbeam?
Those are excellent tools — built for Shopify stores at $1M+/month in revenue, and priced accordingly ($300–$700+/month). Revtrace is purpose-built for WooCommerce stores in the €100k–€2M/year range: same first-party attribution accuracy, at a fraction of the cost, with no Shopify migration required.
Stop spending money based on platform lies
Join WooCommerce stores who've switched to first-party attribution and stopped flying blind on ad spend.